DES MOINES – The U.S. pork industry’s newest technologies, outstanding breeding stock and educational seminars are just a few reasons to attend the 2011 World Pork Expo.

Plans are well underway for this year’s event, scheduled for June 8 through 10 at the Iowa State Fairgrounds in Des Moines.

“Not only is World Pork Expo a must-see for swine-industry enthusiasts, but it also is one of the premier events in Iowa,” said Doug Fricke, World Pork Expo show manager.

“Hotel rooms already are going fast, so making travel plans early means you won’t miss out on the chance to stay at one of the official World Pork Expo hotels.”

Each year, nearly 20,000 producers and industry professionals attend the Expo, the world’s largest pork-specific trade show.

Attendees will find business seminars on profitability, animal health and current issues. They can see the newest products, services and technologies offered by more than 450 commercial exhibitors.

They will have the opportunity to watch junior showmen and swine breeders exhibit some of the best market hogs and breeding animals available, as they compete for top prizes.

And throughout the event, they can feast on great food and enjoy family entertainment.

The Expo trade show is open from 8 a.m. to 5 p.m. on June 8, and June 9, as well as from 8 a.m. to 1 p.m. on June 10.

The breeding stock sales will continue on June 11, from 8 a.m. until completed (by approximately noon).

MusicFest will be the social highlight of World Pork Expo. From 3:30 p.m. to 8 p.m. on June 9, Expo attendees can enjoy roasted pork and refreshments while listening to music performed by live bands.

Several pre-Expo tours are planned so that producers from throughout the world can experience Midwestern agriculture – and hospitality – at its finest.

By popular demand, the June 6 through 7 tour will feature a stop at Cinnamon Ridge Farms in eastern Iowa.

To receive a $10 World Pork Expo early registration discount and free Expo alerts via e-mail, go to www.worldpork.org and click on the “Register Now” tab.

The website also has the latest details about room availability at the official Expo hotels in its “Producer” section.

World Pork Expo is brought to the entire swine industry by the National Pork Producers Council.

NPPC is the global voice for the U.S. pork industry, fighting for reasonable legislation and regulations, developing revenue and market opportunities, and protecting producers’ livelihoods.